Introduction to building anunbeatable partner ecosystem
Take your partner GTM to the next level with an online course created by Snowflake Partner Leader
It has never been harder to scale your revenue
Sales cycles are slowing down The path to closing a deal has never been more complicated. Economic shifts have slowed decision-making Competition Is Fiercer Than Ever More players are entering the market, and differentiation is getting harder. Standing out isn’t just a challenge—it’s a necessity Buying Committees Have Doubled Today’s buying process involves more stakeholders than ever, all with a heightened sense of risk. Every decision is scrutinized, every budget is questioned
Traditional training doesn't work!
All Theory, No Execution Most sales training tells you what to do but never how—just frameworks, slides, and zero real tactics to close deals. Trainers with no experience Take advice from someone who is in the seat, not just consulting companies The market is always evolving Partner GTM has evolved, but most training hasn’t. Outdated methods won’t help you win in today’s market.
I’m Corey
With 15 years in the tech sector, I’ve helped startups and scale-ups accelerate revenue growth in various roles. From being the first sales hire at Contently and scaling revenue from $500 to $25M, to founding a PropTech company (REalyse)—where I built the entire revenue GTM from $0 to $1M+ and secured $4M in Series A funding—I’ve seen firsthand what it takes to grow a business. I’ve also led through challenging times as a CEO during COVID and, most recently, at Snowflake, where I’ve gone from managing an enterprise sales team to leading the UKI & Northern EMEA partner team, and now running the EMEA partner GTM for new logo acquisition. My mission is to help B2B tech startups and scale-ups accelerate their partner GTM strategy, reducing time to revenue and unlocking new growth opportunities. Let’s build something great together.
What's included?
Interactive courses, exercises and playbooks to start your partner GTM
Why build a partner GTM [Exercise]
What are your internal blockers [Exercise]
Do you have similarities to these companies? [Exercise]
About this course
Free
2 courses
3 practical exercises
“This course provided tools to efficiently build a partner ecosystem, boosting our revenue by 30% through better collaboration and processes with our strategic partners. ”
Gordon Lindsay, EMEA GTM, Silk
“The Sequence gave me the tools to build a more strategic partner GTM, enhancing collaboration, and driving revenue with partners. ”
Eric Ruiz Business Development, Google One
“The Sequence helped me understand how to create a partner ecosystem which resulted in us expanding our GTM and increasing our revenue.”
Stephan Freelink, Founder, Finner
“The Sequence has helped me align with our tech partners. This has driven the Power of 3 motion, which has, increased our services revenue with existing customers and boosted our relevance with key partners.”
Nas Radev CEO, Infinite Lambda
“Corey's knowledge of partnering helped me align my technical organisation better with strategic partners, boosting customer experience and driving product adoption. It’s been a game changer!”
Simon Hildesley, Director Technical Alliances EMEA, Snowflake
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